Automated redirection of Internet users and / or search robots from one to the other web address.

Most often, a redirect is used when moving pages to others site sections, their changes URL or a complete “release” of a web resource for a new domain, to keep the flow of visitors organized at the old address.

Using redirectes, in particular the 301st, the addresses of websites are “clicked”, with which the accumulated indicators are transmitted ("Puzomerics", external reference mass) to save positions in search engines.

There is also a temporary 302nd redirect, which tells search robots about the temporary movement of the site to a new address and still redirects users. But if used reference weight and indicators authority not transmitted, since a temporary redirect means that sooner or later a return to the old address will occur.