This popular term translates from English as “up” or “top”. Therefore, it is logical that TOP it is customary to call the first few most important points at the beginning of any list.

The concept of TOP is also applied in search promotion. Entering the first 3, 5 and 10 search items issuance by certain requests is the main goal pursued by website owners, seeking help SEO professionals. And this is quite logical, because it is clear that search results outside the TOPs of the first page of issue are very rarely viewed by Internet users.